Subject: Economy may be "good" but camera companies still moving up the classstructure for more income
The middle-class is still losing buying power and camera companies know it. 4 years ago, the most
expensive micro 4/3rds camera from the the mainstream companies was $1299. Now it's $3000. You
used to be able to get a 300mm f/4 Nikon lens for around $1500. Now it's $3000+. A Ford F-150
pick-up might start at $25,000, but most bought are $40,000+ models. A lot of companies have begun
taking a greater interest in the upper-middle and upper-class buyer because that is where the income
growth is. Apple's "X" phone is another good example. Not everyone changes carriers like socks so
they pay full-pop for the phones.